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Saturday, September 25, 2010
Mini rejects the idea of British design studio (UK)
Mini executive, Gert Hildebrand has rejected the idea of opening a design studio in the UK. Hilderbrand said a UK Mini design studio "wouldn't happen" as it would be too far away from Mini's engineering team. BMW built a Mini design studio in 2001 at its Munich headquarters, close to their engineering department. Many have asked Mini to expand its design team into Britain to help offer a more